We are a small but mighty collection of thinkers, dreamers, and data scientists.

Arrow pointing right

Our story all began with a puzzle to solve. How do you turn complexity into clarity and data into decisions?

We saw companies drowning in data but struggling to make sense of it—piles of numbers, scattered insights, and missed opportunities. Businesses were making decisions in the dark, relying on guesswork instead of data-driven strategy. We knew there had to be a better way.

That’s why we built Rubik Labs. Inspired by the challenge of solving a Rubik’s Cube, we set out to bring order to the chaos. Today, we help companies untangle their toughest challenges, turning raw data into clear, actionable insights that drive success.

With over 10 years of experience, we’ve learned that data alone isn’t enough—it’s how you piece it together that creates impact. We’ve worked with companies across industries, helping them uncover hidden patterns, optimize operations, and make smarter decisions. Our approach is hands-on, iterative, and built on the belief that every challenge has a solution waiting to be found.

Based in Indiana, we’ve helped transform industries like agriculture and manufacturing by turning complex data into actionable insights. From optimizing supply chains to improving yield predictions, our work has empowered businesses to innovate, adapt, and stay ahead in an ever-changing world. At Rubik Labs, we believe that no matter the industry, the right data strategy can unlock endless possibilities.

Leading through example

Gabriel Morales

Founder, Chief Executive Officer

Gabriel is a problem-solver at heart. With a deep passion for data science and a keen eye for uncovering patterns, he saw how businesses were drowning in information but struggling to extract real value from it. Determined to bridge this gap, he founded Rubik Labs to help companies turn complexity into clarity, using data as a powerful tool for strategic decision-making.

Under his leadership, Rubik Labs has become a hub for innovation, transforming industries like agriculture and manufacturing through cutting-edge analytics and AI-driven solutions. Gabriel believes that the right data strategy can unlock limitless potential, and he leads by example—bringing curiosity, precision, and a relentless drive to solve the toughest business challenges.